Regulation (EU) 2024/1689 · Article 50 · applies from 2 Aug 2026
Your AI chatbot is about to be illegal in the EU- unless it says it's an AI.
From 2 August 2026, every company serving EU users must disclose AI chatbots, label AI-generated content, and mark synthetic media - or face fines up to €15M or 3% of global turnover. Disclosely tells you exactly what applies to you and gives you everything you need to comply. In about 30 minutes.
Free checker · No signup · No data leaves your browser until you buy
Four duties. One deadline. Most AI-using companies hit at least one.
Art. 50(1)
Anyone with an AI chatbot or assistant
Tell users they're talking to AI, at the first interaction.
Art. 50(2)
Products with AI generation features
Mark AI-generated text, images, audio and video in a machine-readable way.
Art. 50(3)
Users of emotion recognition / biometric systems
Inform every person exposed to the system.
Art. 50(4)
Publishers of AI media & AI-written text
Visibly disclose deepfake-type media and AI-written public-interest text.
Check
Answer 8 plain-English questions about how you use AI. Our rules engine maps your answers to the exact Article 50 duties that apply - free.
Generate
Get your compliance report, public AI transparency notice, internal policy, and disclosure texts in 9 EU languages - generated for your company, instantly.
Comply
Drop the one-line disclosure widget into your site, publish the notice, file the evidence. Done before the deadline - without a €30k consultant.
Article 99(4)(g) fine calculator
What could non-compliance cost you?
Fines are set at whichever is higher: €15M or 3% of global annual turnover.
3% of your turnover
€150k
Maximum potential fine
€15.0M
Disclosely Pro costs €99. The fine is 151,515× that.
Check your obligations — free →See exactly what's in the kit
Every document is generated from your specific answers - no templates to fill in.
Compliance report
Free with Starter# Article 50 Compliance Assessment **Company:** Acme Corp · **Date:** 2 June 2026 ## Obligations triggered: 2 of 5 ### ✅ Art. 50(1) — AI Chatbot Disclosure — APPLIES You operate an AI assistant that interacts directly with EU users. You must clearly inform users at the start of each interaction that they are talking to an AI. **Required actions:** - Display a disclosure banner or message at first interaction - Add disclosure to chatbot system prompt - Document the disclosure mechanism for audit records *Source: Regulation (EU) 2024/1689, Art. 50(1)* --- ### ✅ Art. 50(2) — AI-Generated Content Marking — APPLIES
AI transparency notice
Free with Starter# AI Transparency Notice **Acme Corp** · Last updated: 2 June 2026 Acme Corp uses artificial intelligence systems in its products and services. In compliance with Regulation (EU) 2024/1689 (the EU AI Act), we provide the following transparency information. ## AI systems we deploy **AI Assistant** We operate an AI chatbot assistant on our platform. This system is powered by a large language model (LLM). Users are informed at the start of each interaction that they are communicating with an AI system, not a human. **Contact for AI-related queries:** [email protected]
Disclosure widget
Pro & Agency<!-- Drop one line into your site <head> --> <script src="https://disclosely.online360.org/api/widget ?tok=YOUR_ACCESS_TOKEN" async data-lang="en" data-mode="banner" data-position="bottom-left" data-theme="dark"> </script> <!-- Renders at bottom-left of every page: --> ┌─────────────────────────────────────┐ │ AI You are interacting with an AI │ │ assistant, not a human. ✕ │ └─────────────────────────────────────┘
9-language disclosure texts
Pro & Agency## Chatbot disclosure · AI-generated content label **English (EN)** "You are interacting with an AI assistant, not a human." **German (DE)** "Sie interagieren mit einem KI-Assistenten, nicht mit einem Menschen." **French (FR)** "Vous interagissez avec un assistant IA, et non avec un humain." **Spanish (ES)** "Está interactuando con un asistente de IA, no con un humano." **Dutch (NL) · Polish (PL) · Italian (IT) · Portuguese (PT) · Swedish (SV)** [5 more languages in the full kit]
Pro features
Beyond the documents — monitor, prove, and team-up
Generating docs is step one. The Pro kit adds the tools that make compliance stick: a live health score, an audit-ready evidence package, a team brief for every department, and an AI content scanner.
Compliance Health Score
Pro featureLive score based on your actual compliance posture — updates as you deploy.
45/100 — Getting started
Showing demo data — your actual score updates live in the kit.
Evidence Vault
Pro featureOne-click ZIP of all compliance docs with timestamps and SHA-256 hashes — show to any auditor or regulator.
Team Training Brief
Pro featureAuto-generated plain-English brief for your eng, content, and legal teams — paste into Notion, Confluence, or email.
EU AI Act Article 50 — Team Compliance Brief
Company: Acme Corp | Deadline: 2 August 2026
What each team must do
Engineering
☐ Deploy the AI disclosure widget in your site <head> — one script tag.
☐ Add an AI disclosure message at the start of every chatbot session.
Content & Marketing
☐ Label AI-generated images, text and audio before publishing.
☐ For AI-written articles: add an 'AI-assisted' disclosure or document editorial review.
Legal & Compliance
☐ Publish the AI transparency notice at /ai-transparency.
☐ File this brief and compliance report in your records.
Generated from your assessment answers — personalised to your AI use cases.
AI Content Scanner
Free to tryPaste text → detect if it was AI-generated and whether it needs an Article 50 disclosure label.
All four features included in the Pro kit — €99 one-time.
Compliance report, notice, widget, policy, templates, badge, site checker, certificate, score, vault, training brief, scanner.
One-time price. No subscription. Cheaper than 12 minutes of a lawyer.
Compliance consultants quote €10k–€30k for this. The regulation is the same for everyone - only your answers differ. That's what software is for.
Starter
€49 one-time
- ✓ Article 50 assessment & audit-ready report
- ✓ Public AI transparency notice (generated)
- ✓ Implementation checklist
Pro
€99 one-time
- ✓ Article 50 assessment & audit-ready report
- ✓ Public AI transparency notice (generated)
- ✓ Implementation checklist
- ✓ Embeddable AI disclosure widget (9 languages)
- ✓ Internal AI transparency policy
- ✓ Disclosure texts in 9 EU languages + HTML snippets
- ✓ "AI Transparency" site badge
Agency
€249 one-time
- ✓ Article 50 assessment & audit-ready report
- ✓ Public AI transparency notice (generated)
- ✓ Implementation checklist
- ✓ Embeddable AI disclosure widget (9 languages)
- ✓ Internal AI transparency policy
- ✓ Disclosure texts in 9 EU languages + HTML snippets
- ✓ "AI Transparency" site badge
- ✓ Reusable for up to 10 client companies
Every purchase starts with the free checker — you only pay when you've seen exactly which obligations apply to you.
Questions teams ask us
›Does the EU AI Act apply to my company if we're not in the EU?
Yes, if your AI system or its outputs are used in the EU. A US SaaS with EU users, or a content site read in the EU, is in scope. Establishment location doesn't matter — market reach does.
›Wasn't the AI Act postponed?
Only partly. The 2025-2026 'Omnibus' changes postponed obligations for high-risk systems (Annex III moved to December 2027). The Article 50 transparency obligations were NOT postponed — they apply from 2 August 2026.
›What happens if we don't comply?
Article 99(4)(g) sets fines up to €15,000,000 or 3% of total worldwide annual turnover, whichever is higher. Market surveillance authorities can also order systems off the EU market.
›We just use OpenAI / Anthropic / Google models. Are we still a 'provider'?
Usually yes, for your own product: if you offer an AI feature under your own name (an AI chat, a 'generate' button), you're placing an AI system on the market and carry provider transparency duties for it.
›Is this legal advice?
No. Disclosely turns the regulation into a structured self-assessment, ready-to-use disclosure tooling, and documentation you can show auditors and customers. For binding advice on edge cases, consult a lawyer — and bring this kit, it'll save you billable hours.
›How is the kit delivered?
Instantly in your browser after checkout. Documents are generated from your assessment answers and company details — view, copy, download, or print to PDF. The widget is a one-line script tag.
The deadline doesn't move. Your launch calendar does.
Two minutes to know where you stand. Thirty minutes to be done with it.